Windward Insider Blog

BBB Seminar "Your Chance to Shine"

Earlier this week twenty-two people from local businesses attended an excellent BBB seminar hosted by Windward Software at our Penticton BC training location. We are very proud of our A+ rating and happy to assist the BBB communicate its message. The seminar, "Your Chance to Shine" is well worth attending and we highly recommend you talk to the BBB about presentations in your area. Lynda Pasacreta, President & CEO and Kevin Rothwell, an Accredited Business Consultant, took attendees through important points in dealing with difficult customers. Essentially the seminar was how to diffuse angry people. Angry customers want their problem solved, they want to be listened to and acknowledged. The seminar addressed twelve principles to diffusing anger - and how to prevent making matters worse with looks and language. There were great tips how to regain control of a situation where a person is willing to take the chance to communicate displeasure with a product or service. There are plenty of examples of people who don't communicate their displeasure with your products and services directly with you. Instead, or perhaps because they didn't feel satisfied trying to resolve the problem directly, they post on Facebook, Twitter or some other social media network, their displeasure.To let your business know that it is occurring and aid in deal with the issue quickly. A great tip is to set a Google Alert that will report news occurrences by your business name. Check it out at AND check out your Better Business Bureau too!

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