Windward Insider Blog

How to Master Preferred Pricing for Your Customer Base and Win More Deals

You've put a lot of time, money, and energy into procuring the goods that you sell.  Now comes the task of setting an appropriate price for those products.  Having an effective pricing strategy helps solidify your position by building trust with your customers, as well as meeting your business goals. 

Are your prices UNSAFE?

Do you feel confident in the prices that you are currently selling at?  Are they making you the margin you expect?  Our clients often get surprised to find their margins were worse than they thought.  And their costs did not accurately reflect costing updates from their suppliers, accurate freight or even currency fluctuations.  If you suspect you could be experiencing ...

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